Opens two offices and appoints team in the region to support demand from telcos

CommunicAsia: Stand no. 5D2-07

Dublin, IRELAND– 20th June, 2006 – Arantech, the pioneer and world leader in Customer Experience Management (CEM) software, today announced it has opened two offices in Japan and Australia to support sales activities for its Customer Experience Management (CEM) solution and to expand its partnership programmes. Alan Daly has been appointed as Sales Director for the AsiaPac region and currently has a team of four people, which is expected to increase rapidly by the end of the year.

The new team has already signed a major deal with a tier one mobile operator in Japan and is in discussions with a number of other mobile operators across Asia, Australia and New Zealand. With Arantech’s CEM software, touchpoint™, mobile operators can easily monitor and respond in real time to problems customers may be facing such as difficulty accessing voice and data services, which could lead to a poor user experience and lost revenue or customers.

Alan Daly, Sales Director AsiaPac at Arantech, believes touchpoint™ can provide a distinct and measurable advantage in the region's very diverse market:

“The one thing that remains constant is the need for a better understanding of the experience of customers. The touchpoint™ solution empowers our clients with a very strategic business tool that enables them to deliver a high quality user experience across all mobile services and network technologies.”

touchpoint™, the only true CEM solution on the market, provides complete visibility of how all customers actually experience mobile operator services by providing real-time data at an individual customer level, across any service, network or protocol. Advanced real-time alarm, notification and dashboard features can be tailored around specific customer experience measurements while in-depth troubleshooting tools drill down to diagnose and help resolve the root cause of problems customers may be experiencing. Reporting and graphing features can also be customised around specific customer experience metrics as required by the operator. The feature-rich solution allows mobile operators to differentiate their services for corporate customers by enabling customer-specific service level agreements that optimise customer satisfaction.

Brendan McDonagh, CEO, Arantech said:

“Arantech is growing fast, because it offers the only solution that can measure the experience of all customers constantly, in real time. For telecoms operators, delivering a superior quality of user experience is absolutely essential to winning and retaining customers - if you don’t measure the actual experience of all your customers you are simply not seeing the whole picture.”